Impact and development of sport sponsorship: a three-decade bibliometric analysis (1993–2024)

  1. Varea-Calero, A.D.
  2. Rejón-Guardia, F.
  3. Ramírez-Hurtado, J.M.
  4. Berbel-Pineda, J.M.
Journal:
Sport, Business and Management: An International Journal

ISSN: 2042-6798

Year of publication: 2025

Volume: 15

Issue: 2

Pages: 176-203

Type: Review

DOI: 10.1108/SBM-09-2024-0134 GOOGLE SCHOLAR HANDLE: https://hdl.handle.net/10630/39569