A study of the effects of programmatic advertising on users’ concerns about privacy overtime

  1. Palos-Sanchez, P.
  2. Saura, J.R.
  3. Martin-Velicia, F.
Journal:
Journal of Business Research

ISSN: 0148-2963

Year of publication: 2019

Volume: 96

Pages: 61-72

Type: Article

DOI: 10.1016/J.JBUSRES.2018.10.059 GOOGLE SCHOLAR