Aproximación al concepto de "engagement"un estudio exploratorio en el sector de la telefonía móvil
- Cambra-Fierro, Jesús
- Melero Polo, Iguácel
- Sesé Oliván, Francisco Javier
ISSN: 1698-5117
Año de publicación: 2012
Número: 33
Páginas: 84-103
Tipo: Artículo
Otras publicaciones en: Universia Business Review
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