Nuevas oportunidades de emprendimiento para estudiantes en CCAFDel consumo de centros de fitness boutique
- Jerónimo García-Fernández 1
- Pablo Gálvez-Ruiz 2
- Antonio Jesús Sánchez-Oliver 3
- Virginia Alcaraz-Rodríguez 2
- Jesús Fernández-Gavira 2
- Moisés Grimaldi-Puyana 1
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1
Universidad de Sevilla
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2
Universidad Internacional de La Rioja
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3
Universidad Pablo de Olavide
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ISSN: 1578-2484
Year of publication: 2019
Issue: 30
Pages: 142-143
Type: Article
More publications in: Actividad física y deporte: ciencia y profesión
Abstract
The origin of Boutique Fitness Centers is probably situated in the United States, with an upward trend in countries with stable economies. In fact, it is one of the favorite options for self-employment within the fitness sector (Batrakoulis, Rieger and Santos-Rocha, 2016). According to the IHRSA (2016), the activities offered by these centers are functional training, Yoga or Pilates, indoor sessions of a specific sport, boxing, martial arts and CroosFit. However, the profile of consumers of this type of fitness centers is unknown. Therefore, the objective of this work was to analyze the profile of consumers of Boutique Fitness Centers