Moderating effect of type of product exchanged in long-term orientation of firm-supplier relationships: An empirical study

  1. Polo Redondo, Y.
  2. Cambra Fierro, J.J.
Revue:
Journal of Product and Brand Management

ISSN: 1061-0421

Année de publication: 2005

Volumen: 14

Número: 7

Pages: 424-437

Type: Article

DOI: 10.1108/10610420510633378 GOOGLE SCHOLAR

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