Looking for performance: How innovation and strategy may affect market orientation models
- Cambra-Fierro, J.
- Fuster, A.
- Hart, S.
- Polo, Y.
ISSN: 1447-9338
Year of publication: 2011
Volume: 13
Issue: 2
Pages: 154-172
Type: Article
ISSN: 1447-9338
Year of publication: 2011
Volume: 13
Issue: 2
Pages: 154-172
Type: Article