Consumer behaviour and sport services: an examination of fitness centre loyalty

  1. García-Fernández, J.
  2. Gálvez-Ruíz, P.
  3. Pitts, B.G.
  4. Vélez-Colón, L.
  5. Bernal-García, A.
Journal:
International Journal of Sport Management and Marketing

ISSN: 1740-2808 1475-8962

Year of publication: 2018

Volume: 18

Issue: 1-2

Pages: 8-23

Type: Article

DOI: 10.1504/IJSMM.2018.091342 GOOGLE SCHOLAR lock_openOpen access editor