Cloud Computingseguridad, privacidad y reputación online del sector empresarial turístico

  1. Pedro Ramiro Palos-Sánchez 1
  1. 1 Universidad de Extremadura, España
Revue:
TURYDES: Revista sobre Turismo y Desarrollo local sostenible

ISSN: 1988-5261

Année de publication: 2017

Volumen: 10

Número: 22

Type: Article

DIALNET GOOGLE SCHOLAR lock_openDialnet editor

D'autres publications dans: TURYDES: Revista sobre Turismo y Desarrollo local sostenible

Résumé

The tourism sector is especially exposed to incidents that may arise from misuse of data and violation of the privacy of individuals. Also, it is exposed to risks derived from false testimonials of users that affect its own reputation online, as it can be the case of a user who sends a false or misleading opinion in a social network or in a tourist portal that exposes experiences of users. But all these risks, in turn are under the exposure of technology itself: cloud computing. The purpose of this paper is to find out if the tourism sector is prepared to use cloud technology safely and if there is a reliable regulatory framework for these companies. From the methodological point of view, cloud computing has been conceptualized and the literature is reviewed in terms of the advantages and risks derived from information security aspects, especially in its aspects of trust, privacy and confidentiality. The study identifies advantages and disadvantages that must be taken into account by companies in the tourism sector and represents a series of practical implications that can serve as a guide to ensure a positive adoption of the incorporation of an organization to the cloud with minimum security guarantees.

Références bibliographiques

  • Alvi, F.A., Choudary, B.S., Jaferry, N., Pathan, E., (2012). “Review on cloud computing security issues & challenges”. Iaes journal. com 2.
  • Brown, J.J. y Reingen, P.H. (1987), “Social ties and word-of-mouth referral behavior”, Journal of Consumer Research, Vol. 14, December, pp. 350-62
  • Dellarocas, C. (2000), “Immunizing online reputation reporting systems against unfair ratings and discriminatory behaviour”, Proceedings of the 2nd ACM Conference on Electronic Commerce, Association for Computing Machinery, Minneapolis, MN, pp. 150-6.
  • Dyerson, R., Harindranath, G. y Barnes, D., (2008). National Survey of SMEs' use of IT in Four Sectors. En 2nd European Conference on Information Management and Evaluation. London, ENGLAND, págs. 139-148.
  • Gangwar, H., Date, H., y Ramaswamy, R. (2015). Understanding determinants of cloud computing adoption using an integrated TAM-TOE model. Journal of Enterprise Information Management, 28(1), 107-130.
  • Godes, D. y Mayzlin, D. (2004), “Using online conversations to study word-of-mouth communication”, Marketing Science, Vol. 23 No. 4, pp. 545-60.
  • Goscinski, A., y Brock, M. (2010). Toward dynamic and attribute based publication, discovery and selection for cloud computing. Future Generation Computer Systems, 26(7), 947-970.
  • Guasch Portas, V., y Soler Fuensanta, J. R. (2014). Cloud Computing, turismo y protección de datos. Revista de análisis turístico, (17), 61-68.
  • Gupta, P., Seetharaman, A., y Raj, J. R. (2013). The usage and adoption of cloud computing by small and medium businesses. International Journal of Information Management, 33(5), 861-874.
  • Hayes, B. (2008). Cloud Computing. Communications of the ACM, 51 (7), 9-11.
  • Katzan, H. (2010), “On the privacy of cloud computing”, International Journal of Management and Information Systems, Vol. 14 No. 2, pp. 1-12.
  • Krutz, R. L., y Vines, R. D. (2010). Cloud security: A comprehensive guide to secure cloud computing. Wiley Publishing.
  • Lian, J. W., Yen, D. C., y Wang, Y. T. (2014). An exploratory study to understand the critical factors affecting the decision to adopt cloud computing in Taiwan hospital. International Journal of Information Management, 34(1), 28-36.
  • Marston, S., Li, Z., Bandyopadhyay, S., Zhang, J., y Ghalsasi, A. (2011). Cloud computing—The business perspective. Decision Support Systems, 51(1), 176-189.
  • Mell, P. y Grance, T. (2011). The NIST Definition of Cloud Computing. NIST special publication, 800 (145).
  • Palos, P.R. y Correia, M.B. (2016a). La actitud de los recursos humanos de las organizaciones ante la complejidad de las aplicaciones SaaS. Dos Algarves: A Multidisciplinary e-Journal, 28, 87-103. DOI: 10.18089/DAMeJ.2016.28.6
  • Palos, P.R. y Correia, M.B. (2016b). The Paradigm of the Cloud and Web Accessibility and its Consequences in Europe. Conference DSAI 2016, Vila Real, Portugal. Communications of ACM 978-1-4503-4748-8/16/12. DOI: http://dx.doi.org/10.1145/3019943.3019995
  • Palos, P. R., y Aguayo-Camacho, M. (2016). Los cambios organizacionales y la nube en el entorno turístico: estudio de caso. International Journal of World of Tourism, Vol. 3, Nº 5.
  • Sabaté, F., Deulofeu, J. y Jofre, L., (2008). TecnoPYME.CAT Los Retos Tecnológicos de la PYME Catalana.
  • Sandetel, (2012). Cloud Computing aplicado a los sectores de la Agroindustria, Eficiencia Energética, Industrias Culturales y Turismo. Consejería de Economía, Innovación, Ciencia y Empleo de la Junta de Andalucía.
  • Slabeva, K. S., Wozniak, T., y Ristol, S. (2010). Grid and Cloud Computing - A Business Perspective on Technology and Applications. Madrid: Springer.
  • Sultan, N. A. (2011, June). Reaching for the “cloud”: How SMEs can manage. International Journal of Information Management, 31(3), 272–278.
  • Tan, K.S. et al., (2009). Internet-based ICT adoption: evidence from Malaysian SMEs. Industrial Management & Data Systems, 109(1-2), 224-244.
  • Urueña, A., Ferrari, A., Blanco, D. y Valdecasa, E. (2012). Cloud Computing Retos y Oportunidades. España, Vol, 18. ONTSI. Madrid. Ministerio de Industria.
  • Vaquero, L. M., Rodero-Merino, L., Caceres, J., y Lindner, M. (2008). A break in the clouds: towards a cloud definition. ACM SIGCOMM Computer Communication Review, 39(1), 50-55.
  • Youseff, L., Butrico, M., y Da Silva, D. (2008). Toward a unified ontology of cloud computing. In Grid Computing Environments Workshop, 2008. GCE'08 (pp. 1-10). IEEE.
La source de données: Dialnet