Language and brand: Problems for localization

  1. De La Cova, E.
Journal:
Hermes (Denmark)

ISSN: 1903-1785 0904-1699

Year of publication: 2021

Volume: 61

Pages: 63-75

Type: Article

DOI: 10.7146/HJLCB.VI61.127925 GOOGLE SCHOLAR lock_openOpen access editor

Sustainable development goals