STAKEHOLDER APPROACH VERSUS PRODUCT-SERVICE APPROACH: AN INNOVATIVE APPLICATION TO THE STRATEGIC PLANNING FOR UNIVERSITIES

  1. Feria-Dominguez, J. M.
  2. Moreno-Carmona, C.
  3. Troncoso, A.
Libro:
6TH INTERNATIONAL CONFERENCE OF EDUCATION, RESEARCH AND INNOVATION (ICERI 2013)
  1. Chova, LG (coord.)
  2. Martinez, AL (coord.)
  3. Torres, IC (coord.)

ISBN: 978-84-616-3847-5

Año de publicación: 2013

Páginas: 2803-2809

Congreso: 6th International Conference on Education, Research and Innovation (ICERI)

Tipo: Aportación congreso