STAKEHOLDER APPROACH VERSUS PRODUCT-SERVICE APPROACH: AN INNOVATIVE APPLICATION TO THE STRATEGIC PLANNING FOR UNIVERSITIES
- Feria-Dominguez, J. M.
- Moreno-Carmona, C.
- Troncoso, A.
- Chova, LG (coord.)
- Martinez, AL (coord.)
- Torres, IC (coord.)
ISBN: 978-84-616-3847-5
Año de publicación: 2013
Páginas: 2803-2809
Congreso: 6th International Conference on Education, Research and Innovation (ICERI)
Tipo: Aportación congreso