Publicaciones en las que colabora con Giovanny Haro Sosa (2)

2024

  1. Influence of ElectronicWord-Of-Mouth on Restaurant Choice Decisions: Does It Depend on Gender in the Millennial Generation?

    Journal of Theoretical and Applied Electronic Commerce Research, Vol. 19, Núm. 1, pp. 615-632

  2. Motivations toward Electronic Word-of-Mouth Sending Behavior: Regarding Restaurant Experiences in the Millennial Generation

    Journal of Theoretical and Applied Electronic Commerce Research, Vol. 19, Núm. 2, pp. 993-1012