The challenges of internationalising national culture-based hand-crafted products
- Cambra-Fierro, J.
- Vazquez-Carrasco, R.
- Centeno, E.
ISSN: 0263-4503
Argitalpen urtea: 2009
Alea: 27
Zenbakia: 7
Orrialdeak: 900-908
Mota: Artikulua
Aldizkaria:
Marketing Intelligence and Planning