“Towards a co-creation framework in the retail banking services industry: Do demographics influence?”

  1. Cambra-Fierro, J.
  2. Pérez, L.
  3. Grott, E.
Revue:
Journal of Retailing and Consumer Services

ISSN: 0969-6989

Année de publication: 2017

Volumen: 34

Pages: 219-228

Type: Article

DOI: 10.1016/J.JRETCONSER.2016.10.007 GOOGLE SCHOLAR