“Towards a co-creation framework in the retail banking services industry: Do demographics influence?”
- Cambra-Fierro, J.
- Pérez, L.
- Grott, E.
Revue:
Journal of Retailing and Consumer Services
ISSN: 0969-6989
Année de publication: 2017
Volumen: 34
Pages: 219-228
Type: Article