Financial service firms’ entry-mode choice and cultural diversity: Spanish companies in Latin America

  1. José Álavarez-Gil, M.
  2. Cardone-Riportella, C.
  3. Lado-Cousté, N.
  4. Samartín-Sáenz, M.
Aldizkaria:
International Journal of Bank Marketing

ISSN: 0265-2323

Argitalpen urtea: 2003

Alea: 21

Zenbakia: 3

Orrialdeak: 109-121

Mota: Artikulua

DOI: 10.1108/02652320310469494 GOOGLE SCHOLAR