mWOM Business Strategies: Factors Affecting Recommendations
- Velicia-Martin, F.
- Folgado-Fernández, J.A.
- Palos-Sánchez, P.R.
- López-Catalán, B.
ISSN: 2380-2057, 0887-4417
Année de publication: 2023
Volumen: 63
Número: 1
Pages: 176-189
Type: Article
Revue:
Journal of Computer Information Systems