DISCOVERING UGC COMMUNITIES TO DRIVE MARKETING STRATEGIES: LEVERAGING DATA VISUALIZATION
- Ramon Saura, Jose
- Reyes-Menendez, Ana
- Palos-Sanchez, Pedro
- Filipe, Ferrao
ISSN: 1647-3183
Argitalpen urtea: 2019
Alea: 7
Zenbakia: 3
Orrialdeak: 261-272
Mota: Artikulua