The importance of information service offerings of collaborative CRMs on decision-making in B2B marketing
- Saura, J.R.
- Palos-Sanchez, P.
- Blanco-González, A.
ISSN: 0885-8624
Ano de publicación: 2019
Volume: 35
Número: 3
Páxinas: 470-482
Tipo: Artigo
Revista:
Journal of Business and Industrial Marketing