Managing complaints to improve customer profitability

  1. Cambra-Fierro, J.
  2. Melero, I.
  3. Sese, F.J.
Journal:
Journal of Retailing

ISSN: 0022-4359

Year of publication: 2015

Volume: 91

Issue: 1

Pages: 109-124

Type: Article

DOI: 10.1016/J.JRETAI.2014.09.004 GOOGLE SCHOLAR