Heterogeneity Analysis in the University Context: A Proposal Based on Service Quality Perceptions
- Fuentes Blasco, Maria
- Gil Saura, Irene
- Moliner Velasquez, Beatriz
- Tripathi, P
- Mukerji, S
Libro:
CASES ON INNOVATIONS IN EDUCATIONAL MARKETING: TRANSNATIONAL AND TECHNOLOGICAL STRATEGIES
- Tripathi, P
- Mukerji, S
ISBN: 978-1-60960-600-8, 978-1-60960-599-5
Año de publicación: 2011
Páginas: 25-45
Tipo: Capítulo de Libro